Catering to the product needs of your customers means you need to be mindful of what you stock. That much should be obvious. After all, choose the wrong assortment, and you could find yourself with products you can’t sell. Of course, that doesn’t mean you shouldn’t contemplate diversifying and investing in a scrambled merchandising strategy. If you do, you simply need to be deliberate.
Catering to the product needs of your customers means you need to be mindful of what you stock. That much should be obvious....
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