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Introducing Our New Online Store and DotActiv Academy

DotActiv Academy and Online Store

Today is yet another exciting day for us here at DotActiv. I've got not one but two announcements to make:

DotActiv has an online store

The first announcement is that we've launched our online store where you can browse and buy any of the three editions of our category management software. This includes DotActiv Lite, Pro and Enterprise.

On our online store, you can also browse our retail training courses. Initially, we're making two new theory focussed certifications available:

  • Advanced Merchandising and Display Techniques
  • Introduction to Retail: Product Placement and Pricing

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Learn about category management at your own pace with DotActiv Academy

Online courses? That leads me to the second thing I'd like to share:

We're also launching DotActiv Academy. In the 20+ years that we’ve been in business, we’ve worked with leading retail brands from across the globe. That has allowed us to gather many valuable insight into how to improve in-store experiences and store performance.

DotActiv Academy is going to be the place where we gather and share some of these unique lessons.

DotActiv Academy is also where you can learn every aspect there is to know about our category management software.

We have seen a trend that people like to learn at their own pace, and DotActiv Academy takes this into account in every way. It's an entirely self-service way to gain and certify your new knowledge. All courses, whether software or theory focussed, include an automated certification after passing the relevant test.

Not only DotActiv clients get access to DotActiv Academy

DotActiv Enterprise holders will get access to everything DotActiv Academy has to offer. DotActiv Pro and Lite license holders will gain access to DotActiv Mastery Levels 1 to 6.

That said, you don’t need to be a software client of DotActiv’s to get access to our Academy. The general public will also be able to buy our theory courses online.

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Kyle Dorfling

Kyle joined DotActiv in 2009. Since then, he has worked across multiple departments and gained extensive experience across multiple facets of the business before becoming DotActiv’s CMO. He was appointed CEO (Acting Chief Executive Officer) in 2021. Kyle is responsible for leading the board and our management team by setting and overseeing the overall strategy of the business. He is known for his deep passion for servant leadership and lifelong learning. As Acting CEO, Kyle has assumed the full powers and responsibilities which come with the role of CEO and his appointment will become permanent in 2022 when specific criteria have been met. On a personal note, Kyle loves spending quality time with his nearly 3-year-old son, Troy. He also has a passion for health & fitness, life-long studies and spending quality time with family and friends.

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