DotActiv | Category Management Resources

GETTING MORE VALUE FROM YOUR POS DATALearn everything you need to know to get value from your POS data and how it becomes more valuable in DotActiv.READ MORE

PERFORMANCE-ENHANCING MERCHANDISING STRATEGIESImplement these six merchandising strategies in your store and you'll be on your way to increasing your sales and profitability.SEE MORE

ULTIMATE REAL-O-GRAM AND STORE AUDITING GUIDE

Learn everything you need to know to create realograms that help you to stop opportunity gaps and measure the ROI of your planograms.

FOOD LOVER'S MARKET OILS CATEGORY CASE STUDYWith help from DotActiv, Food Lover's Market increased the sales and units movement for their Oils category by 147% and 157% respectively.Read More

DOTACTIV FREE - PLANOGRAM SOFTWAREDotActiv Free is free planogram software for Microsoft Windows. It's absolutely free and always will be. You can get started in minutes.Read More

BATH CARE CATEGORY CASE STUDYWith help from DotActiv, this pharmacy chain increased the sales and units movement for their Bath Care category by 31% and 20%.Read More

ULTRA LIQUORS CORLETT DRIVE STORE CASE STUDYWith help from DotActiv, Ultra Liquors increased the sales and units movement for their entire Corlett Drive store by 39% and 31% respectively.Read More

SELF-MEDICATION CATEGORY CASE STUDYWith help from DotActiv, this supplier gained influence over shelf space positioning and allocations for their products in the Self-Medication category.Read More

DOTACTIV LITE - 14-DAY FREE TRIALTry DotActiv Lite for free today and get full access to the software, DotActiv Academy (Training) and 24-hour support.Read More

UNDERSTANDING AND TAKING CARE OF YOUR SHOPPERSLearn everything you need to know about your customers as well as the tactics you can use to cater for their every need.SEE MORE

PSYCHOLOGY BEHIND AN EFFECTIVE POINT OF PURCHASELearn about the psychological elements that impact customer decision-making and how to use them to increase your sales.SEE MORE

PRACTICAL AND FINANCIAL BENEFITS OF DOTACTIV'S CATEGORY MANAGEMENT SOFTWARELearn about the financial and practical benefits of implementing DotActiv category management software in your business.SEE MORE

CATEGORY MANAGEMENT COLLABORATION GUIDELearn how a retailer-supplier collaboration can result in a well-funded and supported category management program.SEE MORE

DEFINITIVE GUIDE TO RETAIL ANALYTICSLearn about Descriptive, Diagnostic, Predictive and Prescriptive Analytics. We also provide a detailed introduction to data and practical tips on retail analytics.SEE MORE

BEGINNER'S GUIDE TO STORE FLOOR PLANNINGLearn everything you need to know about creating and implementing data-driven floor plans for your stores.SEE MORE

DEFINITIVE GUIDE TO REDUCING FLOOR CONGESTIONLearn why floor congestion happens and what you can do to reduce it in your store/s.SEE MORE

DEFINITIVE GUIDE ON HOW TO APPROACH FIELD MARKETINGLearn about various field marketing techniques, the benefits, and questions to ask yourself before choosing an approach.SEE MORE

CATEGORY MANAGER'S GUIDE TO CREATING COMPELLING PLANOGRAMSLearn about how to create planograms that are more impactful and compelling.SEE MORE

ANATOMY OF A PERFORMANCE-ENHANCING PLANOGRAMLearn about what goes into the creation of a performance-enhancing planogram and how to build one for your retail business.SEE MORE

CATEGORY MANAGEMENT PROCESS GUIDELearn everything you need to know to get started with category management in your retail or supply business.SEE MORE

BUILD AN EFFECTIVE SPACE PLANNING TEAMLearn how to build an effective space planning team that works for your business rather than against it.SEE MORE

RETAIL EXECUTIVE'S GUIDE TO ASSORTMENT PLANNINGLearn how to approach assortment planning in your retail business.SEE MORE

DEFINITIVE GUIDE TO CLUSTER ANALYSISLearn how cluster analysis can help you to improve your category management efforts, optimise your CRM and better understand your customers.SEE MORE

FREE PLANOGRAM TEMPLATE BUNDLESNeed planogram templates? We have 10 planogram template bundles for you to download and try in DotActiv software.SEE MORE

INSPIRE YOUR COLLEAGUES PRESENTATION PACKUse these presentation packs to inspire your colleagues to make the needed category management changes in your business.SEE MORE

CLUSTERING ALGORITHMS, METHODS & TECHNIQUES GUIDELearn about the clustering algorithms, clustering methods and clustering techniques you'd need to conduct a thorough cluster analysis.SEE MORE

RESPONDING TO CONSUMER DEMAND DURING COVID-19Learn how category management can help you to respond to the rapid changes in consumer demand brought on by COVID-19.SEE MORE

UPD AND LINK PHARMACY GROUP CASE STUDYWith help from DotActiv and UPD, Link Pharmacy increased its revenue and units movement by 35% and 21% respectively.Read More

WHY YOU SHOULD CONSIDER PLANOGRAM OUTSOURCINGLearn why planogram outsourcing is worth it and when you should approach category management experts to help.SEE MORE

FOOD LOVER'S MARKET HONEY CASE STUDYWith help from DotActiv, Food Lover's Market increased the average sales for their Honey house brand within their Spreads category by 32%.READ MORE

ULTRA LIQUORS WINE CASE STUDY

With help from DotActiv, Ultra Liquors increased the sales and units movement for their Wine category by 30% and 25% respectively.

ULTRA LIQUORS SPIRITS CASE STUDY

With help from DotActiv, Ultra Liquors increased the sales and units movement for its Spirits category by 11% and 5% respectively.

FOOD LOVER'S MARKET CHIPS & POPCORN CASE STUDY

With help from DotActiv, Food Lover's Market increased the sales for their Chips & Popcorn category by 29%.

FOOD LOVER'S MARKET BISCUITS CASE STUDY

With help from DotActiv, Food Lover's Market increased the sales for their Biscuits category by 9%.

MAKRO SOFT DRINKS CASE STUDY

With help from DotActiv, Makro increased the sales for their Soft Drinks category by 22%.

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