Skip to content
case-study-hero

DotActiv Team

avatar
The DotActiv team comprises category management experts lending their retail experience and knowledge to create well-researched and in-depth articles.

Blog Post by DotActiv Team

DotActiv TeamApr 21, 2022 9:18:41 AM9 min read

5 Ways To Use Merchandising Data to Boost Your Retail Optimisation

John McAteer, the author of Data-driven Merchandising: Moving From An Art To A Science To ...
Start Reading
DotActiv TeamApr 19, 2022 7:03:01 PM8 min read

The Who's Who of the Retail Zoo: What You Can Achieve With Market Data

From one angle, market data can appear a daunting and vague term. That's especially true ...
Start Reading
DotActiv TeamApr 15, 2022 12:48:41 PM9 min read

How Retailers Use Seasonal Products to Improve Your Shopping

Have you ever been annoyed when retailers start playing Christmas music in October? Or ...
Start Reading
DotActiv TeamApr 14, 2022 6:26:27 PM11 min read

Demand, Meet Supply. The Pros and Cons of Buyer vs Supply Chain Data

When it comes to sharing and analysing sales data, it's a well-known fact that retailers ...
Start Reading
DotActiv TeamApr 12, 2022 6:10:00 PM6 min read

The Bond Between Clustering, Assortment, Inventory and Space

As much as the category management process consists of individual steps - DotActiv ...
Start Reading
DotActiv TeamApr 5, 2022 4:27:29 PM8 min read

Category Management - The Reason The Milk Isn’t Where It Used To Be

It’s a Thursday. 5:30 pm. You’ve just knocked off from work and are on your way home when ...
Start Reading
DotActiv TeamMar 31, 2022 1:08:05 PM5 min read

[Infographic] 6 Merchandising Strategies That Increase Category Sales

Merchandising strategies* continue to play a crucial role in your retail success. From ...
Start Reading
DotActiv TeamFeb 18, 2022 5:38:23 PM10 min read

A Supplier's Guide To Improved Shelf Space Management

Managing the shelf space given to your products is a valuable skill. Of that, there is no ...
Start Reading
DotActiv TeamFeb 15, 2022 3:45:00 PM7 min read

3 Ways To Use Customer Data To Improve Your Sales

We can not emphasise enough that your retail data is the lifeblood of your business. ...
Start Reading
DotActiv TeamFeb 11, 2022 3:45:00 PM7 min read

4 Ways Category Management Can Help Improve The Shopper Experience

Category management plays a significant role in the effectiveness of your store. Why? ...
Start Reading