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DotActiv Team

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The DotActiv team comprises category management experts lending their retail experience and knowledge to create well-researched and in-depth articles.

Blog Post by DotActiv Team

DotActiv TeamJul 26, 2022 8:09:19 PM7 min read

What Is A Category Captain? Here's How They Improve Your Business

Do you want to increase sales and encourage more people to visit your store? If you work ...
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DotActiv TeamJul 14, 2022 3:22:16 PM5 min read

[Infographic] Which Store Layout Suits Your Business Best?

It doesn't matter if you plan to open a new store, revamp your current one or want to ...
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DotActiv TeamJul 6, 2022 9:34:28 PM11 min read

5 Reasons Why Planograms Make Good Business Sense

Do planograms make good business sense? It’s an age-old question that we never tire of ...
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DotActiv TeamJun 30, 2022 11:51:23 AM4 min read

Software Spotlight: Get Access To DotActiv Free Planogram Templates

We understand the logic all too well. Before you purchase anything, you want to test it ...
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DotActiv TeamJun 28, 2022 8:49:10 AM7 min read

[Infographic] 4 Merchandising Techniques All Retailers Should Know

If you work in retail, there shouldn't be any debate about the importance of ...
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DotActiv TeamJun 21, 2022 11:33:30 AM8 min read

[Infographic] Category Tactics To Support Merchandising Strategies

Being strategic in everything you do lies at the heart of retail success. Want to ...
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DotActiv TeamJun 17, 2022 11:00:00 AM13 min read

How Assortment Planning Influences Your Planogramming Efforts

Building and implementing data-driven planograms can help you reach your goals and ...
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DotActiv TeamJun 14, 2022 8:23:34 AM10 min read

4 Reasons Why You Hate Shopping At THAT Store

Let us know if this sounds familiar: You walk into a store to do some shopping, and by ...
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DotActiv TeamJun 8, 2022 2:36:04 PM10 min read

A Guide To Product Segmentation in 2022

If you're looking to grow your market share, you have more than a couple of options ...
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DotActiv TeamJun 3, 2022 4:00:58 PM9 min read

How Planograms Give Suppliers A Sustainable Competitive Advantage

The competitive world of retail demands that you use innovative methods to optimise your ...
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