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Assortment Planning

4 Reasons Why Product Bundling Works (And Why it Doesn’t)

Product bundling is a common pricing strategy implemented across the retail industry. It’s also not retailer-specific. You’re just as likely to find it used by a retailer selling computer software and hardware use as you are to find it within a groceries retailer. For that reason, it’s a good idea to consider applying it in your retail environment.

Darren Gilbert
By Darren Gilbert
on Feb 18, 2019 4:52:25 PM
   
4 Reasons Why Product Bundling Works (And Why it Doesn’t)

Product bundling is a common pricing strategy implemented across the retail industry. It’s also not retailer-specific....

Darren Gilbert
By Darren Gilbert
on Feb 18, 2019 4:52:25 PM
How to Avoid These Private Label Mistakes

The private label brands you present in your store can have a significant impact on your long-term success. That’s one...

Darren Gilbert
By Darren Gilbert
on Feb 1, 2019 4:18:35 PM
A Beginner’s Guide to Scrambled Merchandising

Catering to the product needs of your customers means you need to be mindful of what you stock. That much should be obvious....

Darren Gilbert
By Darren Gilbert
on Dec 3, 2018 4:29:40 PM
A Modern Guide to Product Segmentation

If you're looking for ways to grow your market share, there are many options available to you. One, you could focus on...

Darren Gilbert
By Darren Gilbert
on Nov 14, 2018 4:54:41 PM
5 Questions to Ask About Your Product Assortment

There are only a few things more critical to your long-term success than your product assortment. That’s because of what...

Darren Gilbert
By Darren Gilbert
on Aug 22, 2018 3:02:28 PM
DotActiv helps Food Lover’s Market with Flagship Store Opening

In 2016, Food Lover’s Market decided that they needed to move their Somerset West store to different premises. The reasons...

Darren Gilbert
By Darren Gilbert
on Nov 27, 2017 4:48:00 PM
5 Things To Do To Ensure Your Retail Store Opening is a Success

A successful store opening is the result of having total control over several moving but interconnected parts. It includes a...

Darren Gilbert
By Darren Gilbert
on Nov 27, 2017 8:31:02 AM
How Category Management Can Increase Customer Loyalty

Customer loyalty can be a tough nut to crack. That’s especially true when you consider the level of competition in the...

Darren Gilbert
By Darren Gilbert
on Nov 7, 2017 5:15:18 PM