Here’s Why Clienteling is Far More Important Than You Think
Let us ask you this: What do you think your customers expect from you when they enter your store? If you were to say it’s to...
4 Reasons Why Brand Switching Happens (And How To Fight It)
It’s a widely-held belief that winning new customers costs you more than it does to keep existing ones. You’d only need to...
5 Factors That Can Influence Consumer Behaviour
There is the argument that says consumer behaviour is nothing more than the study of how people make decisions when buying a...
3 Practical Customer Orientation Tactics You Can Implement Today
If you want your retail business to be a success (and make you money), you should aim to do this one thing: please your...
3 Ways Your Store Can Live Up to Customer Expectations
Living up to customer expectations can prove to be a heavy load for any retailer to bare. That truth hits harder when you...
How Category Management Caters For And Meets Consumer Demand
One of the reasons retailers exist is to satisfy consumer demand. Shoppers need a product and if you’re the appropriate...
Why Good Product Knowledge is Crucial to Your Store’s Success
Good product knowledge. For any retailer, it’s the foundation on which your products are sold. Fail to spend enough time on...
How Category Management Can Increase Customer Loyalty
Customer loyalty can be a tough nut to crack. That’s especially true when you consider the level of competition in the...
Unpacking the 6-step Category Management Process
Category management, as a process, is vital for all retailers to consider. That’s because when implemented correctly, it can...
