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Articles on Customer Service

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3 Different Upselling Techniques To Try In-Store Today

By | on 11, Jul 2018 |   Customer Service Retail Sales

If you had to explain why you’re in the retail business, you’d likely come up with at least two reasons: to delight customers and make money. But how? You have many options available to you. Implement[...]

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Here’s Why Clienteling is Far More Important Than You Think

By | on 23, Apr 2018 |   Customer Service

Let us ask you this: What do you think your customers expect from you when they enter your store? If you were to say it’s to find the right product at the right price, you’d be correct. However, you s[...]

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4 Reasons Why Brand Switching Happens (And How To Fight It)

By | on 19, Apr 2018 |   Customer Service

It’s a widely-held belief that winning new customers costs you more than it does to keep existing ones. You’d only need to turn to Forrester Research to confirm it as fact. According to the market res[...]

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5 Factors That Can Influence Consumer Behaviour

By | on 19, Mar 2018 |   Customer Service

There is the argument that says consumer behaviour is nothing more than the study of how people make decisions when buying a product. On one level that’s true. However, there is so much more to it. It[...]

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3 Practical Customer Orientation Tactics You Can Implement Today

By | on 09, Feb 2018 |   Customer Service

If you want your retail business to be a success (and make you money), you should aim to do this one thing: please your customers. It’s that simple. Keeping your customers happy and satisfied can be a[...]

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3 Ways Your Store Can Live Up to Customer Expectations

By | on 26, Jan 2018 |   Customer Service

Living up to customer expectations can prove to be a heavy load for any retailer to bare. That truth hits harder when you consider the many different types of shoppers who shop at your store. They all[...]

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[Infographic] Understanding the different types of shoppers

By | on 19, Dec 2017 |   Customer Service

No two customers that enter your stores are alike. That’s even if they’re looking for the same product. They could be buying it for two different reasons. Since everyone is different, that means they’[...]

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How Category Management Caters For And Meets Consumer Demand

By | on 15, Nov 2017 |   Category Management Customer Service

One of the reasons retailers exist is to satisfy consumer demand. Shoppers need a product and if you’re the appropriate retailer, you need to supply it. Of course, that doesn’t mean that it’s simple t[...]

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Why Good Product Knowledge is Crucial to Your Store’s Success

By | on 09, Nov 2017 |   Customer Service

Good product knowledge. For any retailer, it’s the foundation on which your products are sold. Fail to spend enough time on learning about your products and you’ll struggle to sell them. There’s also [...]

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How Category Management Can Increase Customer Loyalty

By | on 07, Nov 2017 |   Planograms Category Management Floor Planning Assortment Planning Merchandising Customer Service

Customer loyalty can be a tough nut to crack. That’s especially true when you consider the level of competition in the retail industry. With so many options, your customers can choose where they want [...]

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