What is the importance of retail sales data and why should you as a supplier have access to it? For one, it enables you to come up with better ways to p[...]
A retailer-supplier relationship must be built on, among other things, trust. More than that, it should be personal. That makes sense if you consider the consequences of a broken supply chain. Of cour[...]
Technology has, in recent times, played an increasingly important role in retail. You only need to consider what you can do with mobile technology. Or what the rise of e-commerce websites means for th[...]
The basket size of your average shopper can tell you a lot about your retail business. For one, the number of items they purchase can show you if you’re ranging the correct assortment of products. It [...]
If you could entice your shoppers to buy more while in your stores, would you do it? Of course, you would. There are plenty of ways to help you do just that. Using promotion signage in-store is an obv[...]
As far as merchandising goes, there are many facets to remember. Unfortunately, because of all the different moving parts that makes up a retail business, it’s easy to overlook a few merchandising bas[...]
A correct product layout goes a long way to helping your stores become a success. In fact, it’s crucial. After all, it can mean the difference between a happy and stress-free shopper, or one that is b[...]
There are many good reasons why you should stock a house brand in your store. Advantages include improved quality and competitive pricing amongst others. In fact, you shouldn’t carry only one. There i[...]
It’s a well-known fact: people perceive the world through their senses. You only need to look at how people shop for proof. They buy with their eyes first, drawn into stores that are visually appealin[...]
There are all sorts of tactics you can use to improve your stores. To please your customers, you must improve your service. On the other hand, to boost profit, you can consider raising your prices if [...]
While you can have the right type of products as well as the right quantity on your planogram, there is one more factor to keep in mind. It’s your product flow. When building your planograms, it’s imp[...]
Team Management Software (Activ8)
Field Marketing SoftwareFree Tools and Resources
DotActiv PowerBase (Knowledgebase)
BOOK A CALL WITH A DOTACTIV EXPERT
