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Field Marketing, Suppliers

4 Key Elements For A Successful Field Marketing Strategy

In today’s retail environment, field marketing is an essential arrow in the quiver of any supplier. Approach it correctly, and you have nothing to worry about and everything to gain. What’s more, the retailer with which you work benefits too. However, fail to use it or executive it inappropriately, and you could both end up paying dearly.

Darren Gilbert
By Darren Gilbert
on Sep 21, 2018 3:30:26 PM
   
4 Key Elements For A Successful Field Marketing Strategy

In today’s retail environment, field marketing is an essential arrow in the quiver of any supplier. Approach it correctly,...

Darren Gilbert
By Darren Gilbert
on Sep 21, 2018 3:30:26 PM
How to Increase Dwell Time And Maximise Customer Spend

While keeping shoppers satisfied should be a primary goal, you also need to look after your bottom line. A simple way of...

Darren Gilbert
By Darren Gilbert
on Sep 20, 2018 12:05:21 PM
Here’s How Field Marketing Can Drive Retail Sales

There are more than enough articles about how retailers can drive retail sales. We've written a handful of them ourselves....

Darren Gilbert
By Darren Gilbert
on Sep 14, 2018 3:49:09 PM
6 Negotiation Terms and Fees All Suppliers Should Know

It’s not difficult to sympathise with you if you’re a supplier attempting to negotiation shelf space for your products....

Darren Gilbert
By Darren Gilbert
on Sep 12, 2018 4:05:50 PM
A Supplier’s Guide to Product Training For Field Marketers

All retailers must provide their staff with suitable product training. Of that, there is no doubt. However, if you glance at...

Darren Gilbert
By Darren Gilbert
on Sep 7, 2018 4:07:35 PM
Researching Retail Courses? Here’s What DotActiv Academy Offers

There are countless retail courses available to you online. In fact, enter the phrase into your preferred search engine, and...

Darren Gilbert
By Darren Gilbert
on Sep 4, 2018 7:05:11 PM
A Retailer’s Guide to Purposeful Product Training

Purposeful product training begins and ends with intent. That’s because by starting with your goals in mind, it’s easier to...

Darren Gilbert
By Darren Gilbert
on Aug 31, 2018 12:15:21 PM
How To Improve Your Promotional Planning Efforts

There is never a time when it’s not worth placing a promotion in-store. All shoppers love them. However, no matter if you’re...

Darren Gilbert
By Darren Gilbert
on Aug 29, 2018 5:41:30 PM
How Efficient Store Clustering Can Drive Retail Sales

There are many benefits to grouping similar stores together. For one, it gives you the ability to meet the needs of your...

Darren Gilbert
By Darren Gilbert
on Aug 28, 2018 1:11:32 PM
Meet Fix Corp, Our New Partners in Australia

At DotActiv we value partnerships because they add value to the markets we serve. For some time DotActiv has been making...

Kyle Dorfling
By Kyle Dorfling
on Aug 27, 2018 11:57:30 AM